Father of the feel-good factory Si

Father of the feel-good factory
Sir Lindsay Owell-Jones does not like being photographed. 'Do I have to smile?' he says gruffly. He exudes the air of a man who has done this many, many times before. Such expertise derives from the fact that Sir Lindsay is frequently photographed with models, girls far taller than he is, who wear lipstick, eyeshadow and nail polish made by L'Oreal, the company he has worked for since 1969. For nearly 20 years, he was Chief Executive of L'Oreal, the world's biggest beauty company and owner of brands such as Maybelline, Redken, Lancome and Vichy. Although he stepped back from the day-to-day running of the company two years ago, handing over the job to Jean-Paul Agon, he remains Chairman. Sir Lindsay, who turns 62 this month, has spent the better part of his life trying to convince women and men that buying L'Oreal's lotions and shampoos will make them feel good. L'Oreal is a curious destination for a man who had 'no intention' of taking a job in the consumer goods industry. Yet he was drawn to the beauty company. ;It was still quite a small company, but was thought to be going places and was considered a great example of creative marketing and original advertising campaigns. Cosmetics is a business of intuition. Consumers don't tell you what they need; you've got to guess.' He credits his predecessor, Francois Dalle, with teaching him basic business sense while he was working his way up the ranks of L'Oreal. 'He single-handedly ran this company and did every marketing job for every brand, all at the same time. But he was a genius. I think one of the reasons I got responsibility so young was that I could interpret the things he said, which often were the opposite of what he actually said literally. So when I gal the job as Chief Executive, it came totally naturally to me that my priority was going to be to write L'Oreal in the sky of every country in the world.' Under Sir Lindsay's leadership, L'Oreal did just that. Annual sales rose from a few million euros to more than €l7bn as the company acquired foreign cosmetic groups such as Shu Uemural in Japan, Kiehl's in the US and the Body Shop in Britain. Sir Lindsay harboured international ambitions even as a child. 'My mother dreamed of panics at Monte Carlo and the bright lights. She transmitted to me the idea that excitement and fun was being international and travelling and speaking languages. It was easy as a teenager in a slightly grim 1950s Britain to see the cars going into Monte Carlo and to say. "Wow,one day I'm going to be there."

Resultados (ruso) 1:

Отец хорошего завода Sir Lindsay Owell-Jones does not like being photographed. 'Do I have to smile?' he says gruffly. He exudes the air of a man who has done this many, many times before. Such expertise derives from the fact that Sir Lindsay is frequently photographed with models, girls far taller than he is, who wear lipstick, eyeshadow and nail polish made by L'Oreal, the company he has worked for since 1969. For nearly 20 years, he was Chief Executive of L'Oreal, the world's biggest beauty company and owner of brands such as Maybelline, Redken, Lancome and Vichy. Although he stepped back from the day-to-day running of the company two years ago, handing over the job to Jean-Paul Agon, he remains Chairman. Sir Lindsay, who turns 62 this month, has spent the better part of his life trying to convince women and men that buying L'Oreal's lotions and shampoos will make them feel good. L'Oreal is a curious destination for a man who had 'no intention' of taking a job in the consumer goods industry. Yet he was drawn to the beauty company. ;It was still quite a small company, but was thought to be going places and was considered a great example of creative marketing and original advertising campaigns. Cosmetics is a business of intuition. Consumers don't tell you what they need; you've got to guess.' He credits his predecessor, Francois Dalle, with teaching him basic business sense while he was working his way up the ranks of L'Oreal. 'He single-handedly ran this company and did every marketing job for every brand, all at the same time. But he was a genius. I think one of the reasons I got responsibility so young was that I could interpret the things he said, which often were the opposite of what he actually said literally. So when I gal the job as Chief Executive, it came totally naturally to me that my priority was going to be to write L'Oreal in the sky of every country in the world.' Under Sir Lindsay's leadership, L'Oreal did just that. Annual sales rose from a few million euros to more than €l7bn as the company acquired foreign cosmetic groups such as Shu Uemural in Japan, Kiehl's in the US and the Body Shop in Britain. Sir Lindsay harboured international ambitions even as a child. 'My mother dreamed of panics at Monte Carlo and the bright lights. She transmitted to me the idea that excitement and fun was being international and travelling and speaking languages. It was easy as a teenager in a slightly grim 1950s Britain to see the cars going into Monte Carlo and to say. "Wow,one day I'm going to be there."

Resultados (ruso) 2:

Отец хорошего самочувствия завода
сэр Линдсей Оуэлл-Джонс не любит фотографироваться. ' Должен ли я улыбаться? он говорит хрипло. Он источает воздух человека , который сделал это много, много раз прежде. Такой опыт проистекает из того факта , что сэр Линдсей часто фотографируется с моделями, девочки гораздо выше , чем он есть, кто носит губная помада, тени для век и лак для ногтей , сделанное L'Oreal, компании он работал с 1969 г. В течение почти 20 лет, он был исполнительным директором компании L'Oreal, крупнейшего в мире красоты компании и владелец брендов , таких как Maybelline, Redken, Lancome и Vichy. Несмотря на то, что он отступил от бега изо дня в день компании два года назад, вручая работы Жан-Поль Агон, он остается председателем. Сэр Линдсей, который превращает 62 в этом месяце, провел большую часть своей жизни , пытаясь убедить женщин и мужчин , которые покупают лосьоны и шампуни L'Oreal сделает их чувствовать себя хорошо. L'Oreal является любопытным местом для человека , который не имел ни малейшего намерения '' принятия на работу в отрасли потребительских товаров. Тем не менее , он был привлечен к красоте компании. ; Это был еще совсем небольшая компания, но считалось, что собирается места и считался отличным примером творческого маркетинга и оригинальных рекламных кампаний. Косметика является бизнес - интуиции. Потребители не говорят вам , что им нужно; вы должны догадаться. Он кредитует его предшественника Франсуа кафеля, с обучением его основной смысл бизнеса , когда он работал свой ​​путь в ряды L'Oreal. "Он в одиночку пытался эту компанию и сделал каждый маркетинг работу для каждого бренда, все в то же самое время. Но он был гением. Я думаю , что одна из причин , которые я получил ответственность так молода, что я мог интерпретировать то , что он сказал, что часто были противоположное тому , что он на самом деле сказал буквально. Так что, когда я гал работу в качестве главы исполнительной власти, он пришел совершенно естественно для меня , что мой приоритет будет писать L'Oreal в небе каждой страны в мире ". Под руководством сэра Линдсея, L'Oreal сделал именно это. Годовой объем продаж вырос с нескольких миллионов евро до более чем € l7bn , как компания приобрела зарубежные косметические группы , такие как Шу Uemural в Японии, Kiehl в США и Body Shop в Великобритании. Сэр Линдсей таил международные амбиции даже в детстве. «Моя мать мечтала о паникой в Монте - Карло и ярких огней. Она передается мне мысль , что волнение и весело в настоящее время международные и путешествия и говорящие на языках. Это было легко , как подросток в несколько мрачных 1950 - х годов Британия , чтобы увидеть проезжающие автомобили в Монте - Карло и сказать. "Ничего себе, в один прекрасный день я собираюсь быть там."